Yusep Rukmana

Moving around the world for ever 20 year setting up businesses corporate subsidiaries, offices, distributor and personal ventures has been a challenging and educational adventure with a lot of learning the hard way. The essential need for a Business Plan accompanied nearly every activity, thus commencing a project with a plan become second nature and first priority. Planning for, and with an enterprise was an excepted responsibility.

Teaching at university and college levels and involvement with small business and innovation groups, reveal the lack of reasonably clear straight (more…)

There are a lot of marketing solutions that you can choose to be your solution of advertising and promoting. One of those solutions is by holding or managing an exhibitions where you can promote and advertise your product and service directly to the customers and clients who are interested to our products and services.

However, there are some aspects that supposed to be your main concern (more…)

experimenters such as Gottlieb Daimler were making their ‘confounded contraptions’ travel successfully long before Henry Ford had started his first company (it failed). Although Ford contributed to ideas that were eventually patented, his expertise was in the field of manufacturing innovative and his concepts revolutionized the automotive industry and cultivated a new age of transport. (more…)

Innovation is seeing how to do some=thing differently –the innovator often says “Why not?” most of the things we use daily stem from innovations: motor vehicles vacuum cleaners, typewriters, and the host of domestic and office materials. As well the many intangible products found in the world of commerce: credit service, banking concept, trading procedures, and stock exchanges, are all some variation from a previous norm. We frequently see something new or novel and compliment it as being a good idea. Somewhere (more…)