Introduction Business
Moving around the world for ever 20 year setting up businesses corporate subsidiaries, offices, distributor and personal ventures has been a challenging and educational adventure with a lot of learning the hard way. The essential need for a Business Plan accompanied nearly every activity, thus commencing a project with a plan become second nature and first priority. Planning for, and with an enterprise was an excepted responsibility.
Teaching at university and college levels and involvement with small business and innovation groups, reveal the lack of reasonably clear straight forward guides to business planning. As well some of the basic that should be consider before starting or expanding operations were contained in some what academic or semi bureaucratic documents. The needs and concept were presented but the details often seemed to express the interest of experienced professional; there were not directed towards finding answer for that most important individual the prospective business person.
This book endeavors to acquaint potential or established business people with some of the demands associated with starting or developing enterprises. And in a manner that is understandable as well as applicable. The initial theme is one of determining whether you are prepared to accept the obligations of a business, if not you win by avoiding the game. However if you believe that there is an opportunity for you, the writing of a Business Plan will be the proof hat you need to provide the confidence for your self and your possibly needed participants. Business Plan do not need to be complicated they need to be informative. The objective of this book is to introduce commonsense planning. If you enter the game trough planning you will win.